Search Engine Optimization (SEO) is the process of improving the visibility of your website in search engine results pages (SERPs) for the targeted keywords. Some of the key aspects of SEO are: Keyword Research, Competitive Analysis (or Competitor Analysis), Website Architecture, Keyword Density, Internal Linking, SERP Tracking, Link Building, Social Media Marketing etc.
What is Competitor Analysis in SEO?
SEO Competitor Analysis (or Competitive Analysis) is all about “Learning From Your Competitors”. Competitor Analysis is the process of analyzing and understanding your competitors’ Internet Marketing strategies and techniques. It’s about identifying your competitor’s strengths and weaknesses.