There are many ways to make your site popular and drive more traffic to it, including banner ads, pay-per-click programs (such as Google AdWords, Microsoft adCenter, Yahoo Sponsored Search e.t.c), link exchange programs, and offline advertising (such as news papers, magazines e.t.c). But you must remind that today many potential customers are using search engines to find the products and services they need. So you must work to help these customers to find your site by improving your search engine ranking.

Select the right Keywords and Keyword Phrases for your website

There are many keyword research tools available on the internet including: Google Keyword Tool, Wordtracker, and Keyword Discovery. You can use the above tools to find hundreds of Keywords that matches your business. You must focus on multiple Keywords and Keyword Phrases to improve your rankings.

Optimize your website for the Selected Keywords

When a search engine visits your website it looks at the general structure of your website. So you must place your keywords in the most appropriate places. Also you must optimize all important pages of your website and it includes the “Home Page”, “About Page”, “Contact Us Page”, “Products or Solutions Page”. You must include your keywords in your page Title and Description.

Linking Building

Link Building is an important step in SEO. Have other websites link to your website thus creating backlinks. You can do this by requesting other websites in your niche. Relevant links from top website to your website increases your search engine rankings dramatically. It increases the visibility of your website.

There are several methods for increasing the number of links to your website. Put quality content on your website so that other webmasters will link you naturally. Write informative articles for other websites and include your identity in the bio section so that you get enough backlinks.

You can write e-books and put links to your website and distribute on your website so that it gives you a stream of traffic for a longer period of time.

Popularity: unranked [?]