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Block Sites Where You Don’t Want Your Ads to Appear

Submitted by Mahesh Mohan on October 15, 2007 – 8:22 PM3 Comments

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Yahoo! Search Marketing now gives you more control of your account, by letting you specify websites in Yahoo’s partner distribution network on which you don’t want your ads to appear.

As you know, with Sponsored Search, your ads can appear in search results on Yahoo! and throughout our partner distribution network which includes Yahoo Publisher Network Sites. Similarly, if you opt in to Content Match, your ads can appear both on Yahoo! and our partners’ sites. With the new blocked domains feature, available today in your account, you can now specify websites in Yahoo! Network where you don’t want your ads to appear.

Blocked domains is just one part of Yahoo!’s work to improve the value of the traffic that they deliver to you. Well, as of now you can block your ads from only up to 250 Websites. I hope they increase that limit in the near term as it’s not enough.

Using Blocked Domains Is Easy:

  1. Log into your account
  2. Click on the “Administration” tab
  3. In the Account General Information box, next to the “Blocked Domains” heading, click on “Submit Domains”

What You Need To Know…

  1. Block your ads from up to 250 web sites
  2. Works with Sponsored Search and Content Match
  3. Block sites on your entire account
  4. Complements pricing discounts
  5. You cannot block any Yahoo! domains

Source: Yahoo! Search Marketing Help

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